Who’s Minding the Store?

We are! Check out Urban Baby Runway

By Marcie Jones

Call it a silver lining of the Great Recession: New boutiques specializing in baby and kids’ stuff have been popping up all over the Baltimore area—some offering new stuff, some used, and some consignment. These little shops can be a great way to find a bargain, avoid the horrors of mall parking lots, and help support small entrepreneurs, too.
One caveat, though: Smaller boutiques tend to be open at quirky times, so double-check store hours before you go.

Urban Baby Runway
3608 Falls Rd., Hampden
410-366-2270, urbanbabyrunway.com
Hours: Wednesday to Saturday, 11 a.m. to 7 p.m.; Sunday, 11 a.m. to 5 p.m.; and closed on Monday and Tuesday.
The hipsters of Hampden are famous for their edgy, gothic-rockabilly style. Now, Urban Baby Runway offers the 36th Street look in baby and kids’ sizes up to 6T, from baby trucker caps and fedoras down to plaid pants, zebra-print belts, fluffy tutus, (temporary) tattoos, and slip-on sneakers.
The store also stocks stylish maternity clothes, diaper bags, toys, and well-chosen books that parents will appreciate, too, a la Counting with Wayne Thiebaud
, by Susan Goldman Rubin (Chronicle Books, 2007), and First Book of Sushi, by Amy Wilson Sanger (Tricycle Press, 2001).
Single mom Cara Schrock founded Urban Baby Runway in 2005 as an online clothing boutique, featuring kids’ apparel and accessories with funky styling from small vendors.
“Being a small business myself, I try to offer the same support,” she says, adding that her new storefront opened in late September, after her son Julian started school.
Urban Baby Runway is conveniently located next door to the boutique Soft and Cozy Baby and down the street from Red Tree (a home furnishing store that also features baby goods), making the south end of Falls Road a handy place to shop for any fashion-forward parents-to-be or stylish youngsters in your life. BC


This is the first installment of a series highlighting new baby and children’s boutiques in the Baltimore area.
Know of a store you’d like to see featured? Write to Dianne R. McCann, Editor, at Dianne@BaltimoresChild.com.

© Baltimore’s Child Inc. December 2010